My Resume

Experience

Oct 2014 - Present

Sydney, NSW

Assistant Marketing Manager
McKkr's Pty Ltd

McKkr's is a multi-brand company with assets and interests in migration industry, corporate training, online qualifications, internships, retail and publishing.

Key Responsibilities:
  • Manage and coordinate marketing activities for 5 distinct brands.
  • Work alongside the director and sales manager to develop marketing strategies and campaigns.
  • Plan and execute monthly email marketing activities including e-newsletters.
  • Develop social media campaigns, posts and content to increase online engagement and presence.
  • Implement search engine (SEO, SEM, PPC) strategies to increase ranking and traffic to 5 websites.
  • Maintain 5 websites and regularly update contents using CMS and HTML.
Accomplishments:
  • Successfully divested the company into education industry leading to our TAFE deal in India.
  • Helped to increase the company's sales to over $4 million in the last financial year.
  • Increased traffic to 4 of our B2B websites with a combined total of over 8,500 visitors a month.
  • Organically increased likes and followers on social media accounts by a total of over 9,100.
  • Planned and launched our ecommerce store with growing sales in just one month.
  • Acquired Leap Migration Manager as a major sponsor for our migration brand.
Mar 2010 - Jun 2014

Toronto, Canada

Marketing Coordinator
Amidia Corporation

Amidia Marketing is a boutique marketing agency with over 20 clients(at that time) in various industries focused on print and digital marketing.

Key Responsibilities:
  • Generate leads and acquire accounts in both B2B and B2C markets.
  • Designing and prepare marketing collateral and promotional material for print and digital channels.
  • End to end management of social media and email marketing campaigns through marketing automation software.
  • Develop content marketing strategies for websites, blogs, social media and newsletters.
  • Liaison with external agencies and vendors to deliver marketing campaigns.
Accomplishments:
  • Developed and marketed driving school curriculum for one of our clients currently used by over 100 driving schools in Ontario, Canada, through royalty agreements.
  • Acquired six accounts within the first year and maintained strong relationships turning these accounts into 3 year retainers.
Jun 2008 - Dec 2009

Toronto, Canada

Marketing Assistant
Payam Magazine

Payam is a monthly magazine with over 25 advertisers (at that time) with a primary focus on Canadian politics and youth initiatives.

Key Responsibilities:
  • Make cold calls and generate leads to increase advertising revenue.
  • Design marketing material to promote the magazine and its content.
  • Copywriting and designing art work for advertisers in various industries.

Education

2009 - 2013
B. Comm in Marketing Management
Ryerson University, Toronto, Canada
2007 - 2009
Advance Diploma in Business Administration
Centennial College, Toronto, Canada

Skills

0-49% = Basic,
50-79% = Intermediate,
80-100% = Expert

Marketing
SEO
85%
SEM
100%
Email Marketing
85%
Content Marketing
85%
Social Media
90%
CRM
55%
Graphic Design
Adobe Photoshop
90%
Adobe InDesign
55%
Web Design & Coding
HTML/HTML5
85%
CSS
100%
JavaScript
90%
WordPress
55%
Other CMS
85%